Agriculture Marketing: Research & Information Network (MRIN) a sub-scheme of ISAM was launched in March 2000 to provide electronic connectivity to the wholesale markets of the country. The objective is to collect, analyst & disseminate market information to the farmers, traders, Policymakers & other stakeholders. More than 3200 markets are covered under the scheme & more than 2700 markets are reporting data at Agmarknet portal. More than 350 commodities & 2000 varieties are covered under the scheme.
MARKET OR MANDI Farmers can get instant access to mandi prices for their produce, market status & prevailing trade prices along with quantities. Farmers can also view price trends for their produce & plan sale of their produce. Farmer can get last 3-updates on transactions in the market on any agricultural commodity at any point of time. Data source- AGMARKNET & NCEDX.
AGRICULTURAL ADVISORIES This is the crop specific advisory service for various agro-climatic zones. These advisories & alerts are provided based on research by industry experts; our agricultural advisories guide rural farmers to initiate necessary & corrective actions based on prevailing weather conditions.
ASK OUR EXPERTS This is the USP of the “IFFCO Kisan” Indian Farmer agriculture App. Through this feature, farmers can talk to industry Agriculture experts & get agricultural advice on 1-click. It is very useful for those farmers who have difficulties in writing; e they can just take a photo of the plant or concerned area/ disease & can send it to our experts to study the issue through the app. Our experts will provide personalized agriculture solutions through voice call.
MARKET PLACE This feature is the buyer & seller meeting platform, where a buyer or a seller can register his/her buying or selling requirement/s. It will help them to buy or sell faster, with higher profitability
The scheme is being implemented by the Directorate of Marketing & Inspection with technical assistance from the National Informatics Centre (NIC) & in association with the State Agricultural Marketing Boards/Directorates & APMCs.
khedut Mahiti app mathi niche mujab ni mahiti malvi sako cho
- Agricultural guidance
- Important information for farmers
- Information of farming for the farmer
- Agricultural Guidance
- Horticultural guidance
- Thematic guidance related to animal husbandry
- Excerpts from 2/12 8 A
- The weather
- Daily agricultural news
- Daily market price
Market Information about the price & arrival etc. for the agricultural produce is very vital to the farmers taking proper production & marketing decisions. The existence & dissemination of complete & accurate market information are key to achieve both operational & pricing efficiency in the marketing system.
See Daily Market Report All APMC:
To establish a Nation-wide market information Network for speedy collection & facilitate collection & dissemination of information related to better price dissemination of market information & data for its efficient & timely utilization. realization & market access by the farmers. This would cover:
The objective of the Scheme:
To establish a Nation-wide market information Network for speedy collection and facilitate collection and dissemination of information related to better price dissemination of market information and data for its efficient and timely utilisation. realization and market access by the farmers. This would cover:
HELPLINEs– Farmers can access the exclusive IKSL ‘534351’ agriculture helpline service through the “IFFCO Green SIM card” to get access to IKSL experts and also get OneTouch connectivity to Kisan Call Centre Services “18001801551” number from the IFFCO Kisan app. KCC is the initiative of Ministry of Agriculture, Government of India. It is managed by IFFCO Kisan Sanchar Ltd.
Market-related information price-related information infrastructure-related information market requirement related information to sensitize and orient farmers to respond to new challenges in agricultural marketing by using IT as a vehicle of extension. To improve efficiency in agricultural marketing through regular training and extension for reaching region-specific farmers in their local language. To provide assistance for marketing research to generate market information for its dissemination to farmers and other market functionaries at the grass-root level to create an ambience of good marketing practices in the country information relating to the Schemes in respect of agricultural marketing implemented by the Government Departments and central agencies. Once the farm produce is standardised and labelled, backed by quality certification, it can be directly offered for sale on spot exchange in national and international markets.
The AGMARKNET portal also serves as a single-window for assessing websites of the various organisation concerned with Agricultural Marketing. It also provides weekly price trend report for important markets in respect of major agricultural commodities. It is linked with the Online Exchange Portals for providing spot and future prices for important commodities. International price trends of various agricultural commodities are also accessible through this portal.